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In this trailblazing reference, distinguished professor and seasoned brand strategist Mark Kingsley expertly guides you through the complexities of AI in branding.
Brands in the Age of AI is a timely survey of how artificial intelligence is revolutionizing branding, consumer engagement, and loyalty. Through thought-provoking discussions, Kingsley reveals how AI-powered persona
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114,89Lei
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27,99Lei
In this trailblazing reference, distinguished professor and seasoned brand strategist Mark Kingsley expertly guides you through the complexities of AI in branding.
Brands in the Age of AI is a timely survey of how artificial intelligence is revolutionizing branding, consumer engagement, and loyalty. Through thought-provoking discussions, Kingsley reveals how AI-powered persona
| Anul publicarii |
2025
|
| Format coperta |
Cartonata
|
| Numar pagini |
160
|
| Limba |
Engleză
|
| Domeniul |
Artă și istoria artei
|
| Autor |
Mark Kingsley
|
| De aceeasi editura |
Rockport Publishers
|
| Goodreads |
https://www.goodreads.com/search?q=9780760395219
|
| Dimensiuni |
Height: 9.25 Inches, Length: 6.25 Inches, Weight: 1.15081300764 Pounds, Width: 0.65 Inches
|