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BECOMING STEVE JOBS by Brent Schlender , Rick Tetzeli , Marc Andreessen

Cod: 9780385347402

Detalii produs


Now in paperback, the #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history.  With a new foreword by Marc Andreessen  and new afterword by...

Preț 7,99 Lei
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Descriere produs

Now in paperback, the #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history. 

With a new foreword by Marc Andreessen  and new afterword by the authors, Becoming Steve Jobs is a narrative on Jobs' evolution as a manager and leader, as an astute CEO, as a father, and as a visionary with an unparalled sense of what consumers wanted—before they knew what they wanted themselves. But he didn't start out with those skills. When he first left Apple in 1985 and struck out to form his own company, NeXT, he knew little about running a company, holding to a budget, or developing successful products. It was during his years in the wilderness, unsuccessfully launching NeXT and helping to revitalize Pixar, that he learned the skills that would make him so successful upon his return to Apple in 1996.

Review
"Steve Jobs is the person who most inspires the new generation of Silicon Valley entrepreneurs. In this deeply-researched book, you'll find the most honest portrait of the real Steve Jobs."
--Marc Andreessen

“One of the best things Brent Schlender and Rick Tetzeli do in writing about Jobs is undoing the ‘lone genius’ myth, and complicating his persona.”
--Anil Dash, CEO of ThinkUp

"The book about Steve Jobs that the world deserves. Smart, accurate, informative, insightful and at times, utterly heartbreaking....Becoming Steve Jobs is going to be an essential reference for decades to come."
--John Gruber, Daring Fireball

“Brent Schlender and Rick Tetzeli render a spectacular service with this book, giving fresh perspective on Steve Jobs’ journey from inspiring but immature entrepreneur into an inspired and mature company-builder.  Most important, they capture Jobs’ resilience, his refusal to capitulate, his restless drive to stay in the game, his voracious appetite to learn—this, far more than genius, is what made him great.  Becoming Steve Jobs gets the focus precisely right: not as a success story, but as a growth story.  Riveting, insightful, uplifting—read it and learn!”
--Jim Collins, author of Good to Great, co-author of Built to Last and Great by Choice

Paperback: 464 pages
Publisher: Crown Business; Reprint edition (June 7, 2016)
Language: English
ISBN-13: 9780385347426

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